All-time record in beer sales in West Bengal. Sangbad Pratidin
Published by: Biswadip Dey | Posted: May 15, 2022 11:54 am| Updated: May 15, 2022 11:54 am
News Daily Digital Desk: In the last two months, West Bengal has set an all-time record for beer sales during the hot season. In extreme heat, about 20 lakh boxes of beer are sold daily. Generally, one million boxes of beer are sold daily in the state during hot weather. This time the sales have almost doubled. As a result, in the last two months, the state’s revenue in this sector is around Tk 400 crore, according to administration sources.
Government officials claim that in the last four years, beer sales have never been so lucrative. Although beer sales were high in 2019, the revenue did not reach such a huge amount. Heat is considered to be one of the reasons behind this. The state recently created a beer crisis. That crisis has been resolved to some extent. Although the supply is less than the demand. According to department sources, the production capacity of beer manufacturing units in the state is being increased in the wake of this year’s crisis.
[আরও পড়ুন: দ্বিতীয়বার করোনা আক্রান্ত অক্ষয় কুমার, যাচ্ছেন না কান চলচ্চিত্র উৎসবে]
Currently, the state has multiple domestic beer manufacturing units. Experience over the last two months has shown that there is more demand than the supply of manufacturing units. Recently, a company has also set up a manufacturing unit in April.
It is to be noted that last April, Bengal had to burn in intense heat. At that time the lives of ordinary people were at stake. As a result, many people choose beer to immerse themselves in a little drinking at the end of the day. This demand was increasing. As a result of which, in the end a new precedent was set for the sale of beer.
[আরও পড়ুন: মদ খেয়ে খেলতে নামা থেকে মাঙ্কি গেট, অ্যান্ড্রু সাইমন্ডসের জীবন ছিল বিতর্কিত ও বিচিত্র]
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